{"id":11234,"date":"2015-08-27T02:10:01","date_gmt":"2015-08-27T02:10:01","guid":{"rendered":"https:\/\/centax.dsoftware.vn\/?p=11234"},"modified":"2015-08-27T08:14:00","modified_gmt":"2015-08-27T08:14:00","slug":"thuc-trang-va-giai-phap-marketing-cua-cong-ty-vms-mobifone","status":"publish","type":"post","link":"https:\/\/centax.dsoftware.vn\/?p=11234","title":{"rendered":"Th\u1ef1c tr\u1ea1ng v\u00e0 gi\u1ea3i ph\u00e1p Marketing c\u1ee7a C\u00f4ng ty VMS &#8211; Mobifone"},"content":{"rendered":"<p style=\"text-align: center; line-height: 24.0pt;\" align=\"center\"><strong><span style=\"font-size: 14.0pt; font-family: 'Helvetica','sans-serif'; color: red;\">L\u01afU \u00dd<\/span><\/strong><\/p>\n<p style=\"text-align: center; line-height: 24.0pt;\" align=\"center\"><strong><i><span style=\"font-size: 14.0pt; font-family: 'Helvetica','sans-serif'; color: black;\">B\u1ea1n \u0111\u1ecdc k\u00e9o xu\u1ed1ng cu\u1ed1i b\u00e0i vi\u1ebft \u1ea5n v\u00e0o ph\u1ea7n<\/span><\/i><\/strong><span class=\"apple-converted-space\"><b><i><span style=\"font-size: 14.0pt; font-family: 'Helvetica','sans-serif'; color: black;\">\u00a0<\/span><\/i><\/b><\/span><strong><i><span style=\"font-size: 14.0pt; font-family: 'Helvetica','sans-serif'; color: red;\">t\u1ea3i files<\/span><\/i><\/strong><span class=\"apple-converted-space\"><b><i><span style=\"font-size: 14.0pt; font-family: 'Helvetica','sans-serif'; color: black;\">\u00a0<\/span><\/i><\/b><\/span><strong><i><span style=\"font-size: 14.0pt; font-family: 'Helvetica','sans-serif'; color: black;\">\u0111\u1ec3 l\u01b0u gi\u1eef t\u1eadp tin v\u1ec1 m\u00e1y t\u00ednh c\u00e1 nh\u00e2n.<\/span><\/i><\/strong><b><i><span style=\"font-size: 14.0pt; font-family: 'Helvetica','sans-serif'; color: black;\"><br \/>\n<\/span><\/i><\/b><strong><span style=\"font-family: 'Helvetica','sans-serif'; color: #333333;\">_____________________________________________<\/span><\/strong><\/p>\n<p><span style=\"font-family: helvetica, arial, sans-serif; font-size: 18pt; color: #000000;\"><strong>L\u1edcI N\u00d3I \u0110\u1ea6U<\/strong><\/span><br \/>\n<span style=\"font-family: helvetica, arial, sans-serif; font-size: 12pt;\">Th\u1ef1c hi\u1ec7n ch\u1ee7 tr\u01b0\u01a1ng \u0111\u1ed5i m\u1edbi, Nh\u00e0 n\u01b0\u1edbc h\u01b0\u1edbng d\u1eabn, ch\u1ec9 \u0111\u1ea1o ho\u1ea1t \u0111\u1ed9ng kinh doanh \u00e1p d\u1ee5ng c\u01a1 ch\u1ebf h\u1ea1ch to\u00e1n kinh doanh v\u1edbi doanh nghi\u1ec7p. Nh\u00e0 n\u01b0\u1edbc \u0111\u00e3 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho ho\u1ea1t \u0111\u1ed9ng kinh doanh ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng v\u00e0 t\u1ea1o kh\u1ea3 n\u0103ng thu h\u00fat v\u1ed1n \u0111\u1ea7u t\u01b0 n\u01b0\u1edbc ngo\u00e0i, c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn v\u00e0o th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam. \u0110\u1ed1i v\u1edbi ng\u00e0nh B\u01b0u \u0111i\u1ec7n, v\u1edbi ch\u1ee7 tr\u01b0\u01a1ng c\u1ee7a Nh\u00e0 n\u01b0\u1edbc coi ng\u00e0nh B\u01b0u \u0111i\u1ec7n l\u00e0 ng\u00e0nh m\u0169i nh\u1ecdn, tr\u1ef1c thu\u1ed9c s\u1ef1 qu\u1ea3n l\u00fd ho\u00e0n to\u00e0n t\u1eeb Trung \u01b0\u01a1ng. Do v\u1eady, \u0111\u1ed1i m\u1eb7t v\u1edbi y\u00eau c\u1ea7u t\u1ef1 m\u00ecnh \u0111\u1ea3m nhi\u1ec7m tr\u00e1ch nhi\u1ec7m th\u1ef1c hi\u1ec7n trong ho\u00e0n c\u1ea3nh thi\u1ebfu v\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0 c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i, ng\u00e0nh B\u01b0u \u0111i\u1ec7n Vi\u1ec7t Nam \u0111\u00e3 ch\u1ecdn h\u00ecnh th\u1ee9c \u0111\u1ea7u t\u01b0 BCC (Business Cooperate, Contract) ph\u00f9 h\u1ee3p v\u1edbi t\u00ecnh h\u00ecnh kh\u00e1ch quan \u0111\u00f3. Tuy nhi\u00ean, so v\u1edbi c\u00e1c n\u01b0\u1edbc trong khu v\u1ef1c v\u00e0 th\u1ebf gi\u1edbi, m\u1ea1ng B\u01b0u ch\u00ednh Vi\u1ec5n th\u00f4ng \u1edf n\u01b0\u1edbc ta c\u00f2n th\u1ea5p b\u00e9 v\u1ec1 quy m\u00f4. \u0110\u1eb7c bi\u1ec7t l\u00e0 trong l\u0129nh v\u1ef1c B\u01b0u \u0111i\u1ec7n c\u00f2n \u1edf m\u1ee9c ph\u00e1t tri\u1ec3n th\u1ea5p, nhi\u1ec1u ch\u1ec9 ti\u00eau c\u00f2n thua k\u00e9m m\u1ee9c trung b\u00ecnh c\u1ee7a th\u1ebf gi\u1edbi v\u00e0 khu v\u1ef1c. Ch\u1eb3ng h\u1ea1n nh\u01b0 s\u1ed1 \u0111i\u1ec7n tho\u1ea1i c\u1ed1 \u0111\u1ecbnh b\u00ecnh qu\u00e2n \u0111\u1ea7u ng\u01b0\u1eddi c\u1ee7a Vi\u1ec7t Nam (2000) l\u00e0 4 ng\u01b0\u1eddi\/100 m\u00e1y trong khi \u0111\u00f3 \u1edf M\u1ef9 85 ng\u01b0\u1eddi\/100 m\u00e1y, \u1edf Nh\u1eadt \u00a080 ng\u01b0\u1eddi\/100 m\u00e1y, Th\u00e1i Lan 12 ng\u01b0\u1eddi\/100 m\u00e1y.<\/span><br \/>\n<span style=\"font-family: helvetica, arial, sans-serif; font-size: 12pt;\">T\u1eeb n\u0103m 1990 tr\u1edf l\u1ea1i \u0111\u00e2y, c\u00e1c c\u1ea5p l\u00e3nh \u0111\u1ea1o T\u1ed5ng c\u1ee5c B\u01b0u \u0111i\u1ec7n, l\u00e3nh \u0111\u1ea1o T\u1ed5ng C\u00f4ng ty B\u01b0u ch\u00ednh Vi\u1ec5n th\u00f4ng Vi\u1ec7t Nam (VNPT) \u0111\u00e3 ph\u00e1t \u0111\u1ed9ng chi\u1ebfn l\u01b0\u1ee3c t\u0103ng t\u1ed1c \u0111\u1ed9 ph\u00e1t tri\u1ec3n B\u01b0u ch\u00ednh &#8211; Vi\u1ec5n th\u00f4ng nh\u1eb1m \u0111\u01b0a tr\u00ecnh \u0111\u1ed9 B\u01b0u ch\u00ednh &#8211; Vi\u1ec5n th\u00f4ng Vi\u1ec7t Nam l\u00ean ngang h\u00e0ng v\u1edbi c\u00e1c n\u01b0\u1edbc trong khu v\u1ef1c, h\u00f2a nh\u1eadp v\u00e0o d\u00f2ng th\u00f4ng tin th\u1ebf gi\u1edbi, x\u00f3a \u0111\u00f3 c\u00e1ch tr\u1edf v\u1ec1 th\u00f4ng tin, t\u0103ng c\u01b0\u1eddng c\u00e1c quan h\u1ec7 ngo\u1ea1i giao. Trong chi\u1ebfn l\u01b0\u1ee3c \u0111\u00f3, c\u0169ng v\u1edbi ph\u01b0\u01a1ng ch\u00e2m \u0111\u00f3ng g\u00f3p m\u1ed9t c\u00e1ch t\u00edch c\u1ef1c v\u00e0o c\u00f4ng cu\u1ed9c ph\u00e1t tri\u1ec3n kinh t\u1ebf \u0111\u1ea5t n\u01b0\u1edbc theo \u0111\u01b0\u1eddng l\u1ed1i (c\u00f4ng nghi\u1ec7p h\u00f3a, hi\u1ec7n \u0111\u1ea1i h\u00f3a) ng\u00e0nh B\u01b0u ch\u00ednh Vi\u1ec5n th\u00f4ng \u0111\u00e3 li\u00ean t\u1ee5c \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi v\u00e0o ch\u01b0\u01a1ng tr\u01b0\u1eddng s\u1ed1 h\u00f3a (digital) to\u00e0n b\u1ed9 m\u1ea1ng l\u01b0\u1edbi Vi\u1ec5n th\u00f4ng li\u00ean doanh h\u1ee3p t\u00e1c v\u1edbi c\u00e1c h\u00e3ng l\u1edbn tr\u00ean th\u1ebf gi\u1edbi \u0111\u01b0a ra gi\u1ea3i ph\u00e1p Vi\u1ec5n th\u00f4ng ngang h\u00e0ng, hi\u1ec7n \u0111\u1ea1i t\u1ea7m c\u1ee1 qu\u1ed1c t\u1ebf. B\u01b0u ch\u00ednh &#8211; Vi\u1ec5n th\u00f4ng \u0111ang v\u00e0 s\u1ebd lu\u00f4n l\u00e0 ng\u00e0nh \u0111i \u0111\u1ea7u \u0111\u1ec3 t\u1ea1o s\u1ee9c m\u1ea1nh cho c\u00e1c ng\u00e0nh kinh t\u1ebf kh\u00e1c. S\u1ef1 ra \u0111\u1eddi c\u1ee7a C\u00f4ng ty Th\u00f4ng tin di \u0111\u1ed9ng Vi\u1ec7t Nam v\u00e0o ng\u00e0y 16\/4\/1993 l\u00e0 m\u1ed9t s\u1ef1 ki\u1ec7n quan tr\u1ecdng trong vi\u1ec7c \u0111a d\u1ea1ng h\u00f3a v\u00e0 hi\u1ec7n \u0111\u1ea1i h\u00f3a ng\u00e0nh Vi\u1ec5n th\u00f4ng Vi\u1ec7t Nam. V\u1edbi vi\u1ec7c khai th\u00e1c tr\u00ean m\u1ea1ng l\u01b0\u1edbi th\u00f4ng tin di \u0111\u1ed9ng GSM, cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 th\u00f4ng tin di \u0111\u1ed9ng k\u1ef9 thu\u1eadt s\u1ed1 ti\u00eau chu\u1ea9n to\u00e0n c\u1ea7u. VMS \u0111\u00e3 th\u1ef1c s\u1ef1 \u0111\u00e1p \u1ee9ng nh\u1eefng mong m\u1ecfi c\u1ee7a kh\u00e1ch h\u00e0ng v\u1ec1 nhu c\u1ea7u d\u1ecbch v\u1ee5 th\u00f4ng tin li\u00ean l\u1ea1c hi\u1ec7n \u0111\u1ea1i, ti\u1ec7n d\u1ee5ng v\u00e0 \u0111a d\u1ea1ng.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Th\u1ef1c tr\u1ea1ng v\u00e0 gi\u1ea3i ph\u00e1p Marketing c\u1ee7a C\u00f4ng ty VMS &#8211; Mobifone, c\u00f4ng ty cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 th\u00f4ng tin di \u0111\u1ed9ng k\u1ef9 thu\u1eadt s\u1ed1 ti\u00eau chu\u1ea9n to\u00e0n c\u1ea7u<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"tags":[1355],"_links":{"self":[{"href":"https:\/\/centax.dsoftware.vn\/index.php?rest_route=\/wp\/v2\/posts\/11234"}],"collection":[{"href":"https:\/\/centax.dsoftware.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/centax.dsoftware.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/centax.dsoftware.vn\/index.php?rest_route=\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/centax.dsoftware.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11234"}],"version-history":[{"count":0,"href":"https:\/\/centax.dsoftware.vn\/index.php?rest_route=\/wp\/v2\/posts\/11234\/revisions"}],"wp:attachment":[{"href":"https:\/\/centax.dsoftware.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11234"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/centax.dsoftware.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11234"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}